Brand Strategy & Aesthetics by Briaan L. Barron
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About Bri

From specialty food corporations to digital influencers, Briaan L. Barron has a knack for creating premium, immersive brand experiences. Her core competencies lie in creative direction, brand storytelling, content strategy, packaging design, visual web design, multi-channel campaign development, and cause marketing.

As a champion for media literacy, Briaan galvanizes brands to think critically about the way their content will be received by today's digitally-savvy, multicultural populations. She has a background as an American Culture and Media Studies scholar and a passion for multi-media storytelling, which inspires her to approach marketing from a human-centric lens.

Briaan strives to become a leading visionary for building authentic relationships between brands and their audiences, using the proper dosage of creativity and strategy.

featured in

  "14 Black Web Designers You Should Hire to Redesign Your Blog"

"14 Black Web Designers You Should Hire to Redesign Your Blog"

  "H&M's Controversial Ad"

"H&M's Controversial Ad"


Book Learnings

Sarah Lawrence College

Bachelor of Arts | Liberal Arts

Bronxville, NY

boston university: college of communication

Master of Fine Arts | Film & Television Studies

Boston, MA

Seattle School of Visual Concepts

Ad Design & Art Direction

Seattle, WA









Truth + transparency

I believe in brands that cut the fluff and speak from an authentic place.

cultural resonance

I believe in brands that are attuned to the pulse of the cultural climate.

Sound Strategy

I believe in brands that consider the details of every touch point when engaging their audiences.








bold + refined

I believe in brands that take visual risks, because minimalism is not the only way to achieve a tasteful look.


I believe in brands that understand the impact of color psychology. 


I believe in brands that draw inspiration from moments, memories and experiences.